Privacy Policy

Last Updated: January 15, 2026
This Privacy Policy (hereinafter referred to as the "Policy") explains what information we may collect when you visit Aemfdt.com (hereinafter referred to as "Aemfdt," "we," or "our") and other websites under the Aemfdt brand (collectively, the "Websites"), and how we use that information. This policy applies whether or not you register an account.
By accessing or using the services of the Websites, or otherwise interacting with the Websites, you acknowledge that you have read and understood this Privacy Policy and agree to our collection, use, storage, transmission, and disclosure of personal information collected through the Websites in accordance with this Policy.
In some cases, to protect your rights or meet legal requirements, we may ask you to actively choose to provide information (e.g., by checking a checkbox). If you do not agree with the content of this Privacy Policy, please do not access the Websites, create an account, or otherwise use the Websites, and do not provide your personal information; and do not check the consent box where you are required to opt-in.

Aemfdt values your privacy and is committed to transparently explaining how we collect and use personal data on our Websites and related services. We may share certain information with verified partners and third parties (such as data analytics providers, advertising technology companies, or social media platforms) for marketing or business cooperation purposes.

a. Categories of Personal Data We Collect
We may collect the following categories of personal information:

• Identity information: Name, address, email address, phone number, etc.
• Online identifiers: IP address and other similar identifiers.
• Commercial information: Products purchased or considered for purchase, delivery details, and purchase history.
• Internet activity information: Interaction data on websites or other electronic networks.
• Inferred information: Consumer preferences or characteristics generated from the above data, used to improve the experience and services.

We will not use this information to infer your sensitive characteristics, nor will we sell or share the personal data of children (under 16 years old). You can opt out of the sale or sharing of information through cookie preferences or online tools (such as Global Privacy Control GPC), and we will respect your preferences.

b. Purposes of Collecting and Using Personal Data
We collect personal data to better provide you with services and improve your experience. The main uses include:

• Providing, managing, and optimizing our products and services;
• Providing, managing, and optimizing our products and services;
• Processing payments and fulfilling orders;
• Communicating with you, including answering inquiries, sending service notifications, and policy updates;
• Maintaining the security of the website and services, and preventing fraud or unauthorized activities;
• Analyzing and improving products, services, and user experience;
• Complying with laws and regulations and responding to law enforcement requests;
• Personalizing marketing and advertising, including recommended content you may see on other platforms;
• Conducting business transactions and related evaluations and management;
• Protecting our and others' legitimate rights, privacy, and property;
• Fulfilling other purposes specified when you provide the information.

c. Data Sources
The personal data we collect may come from various sources:
Information you actively provide: Information provided when creating an account, placing an order, adding items to your wish list, participating in activities, or contacting customer service; data provided when registering to receive newsletters or promotional information.
Automatically collected information: When you visit the website or interact with it, we and our advertising/analytics partners may automatically collect data such as IP addresses, device information, and browsing behavior.
Third-party information: Business partners, advertising and analytics partners, social media platforms, or other data providers. We may integrate data from different sources to provide a more consistent service and personalized experience.
Information provided by others: If you provide information about others, please ensure you have obtained their authorization. We may use this information in accordance with this privacy policy.

d. Types of Data
The specific information we may collect includes:

• Personal information: Name, date of birth, nationality, etc.;
• Contact information: Address, email address, phone number, etc.;
• Payment information: Credit or debit card information (if applicable);
• Purchase and transaction information: Orders, returns, refunds, product preferences, etc.;
• Network and device information: IP address, social media account ID, cookie information, etc.;
• Preferences and behavioral information: Shopping habits, interests, browsing history, etc.

By collecting this information, we can better analyze needs, provide personalized recommendations, optimize website functions, and ensure the security and reliability of our services.

e. Data Retention
Your data will be retained for the duration of your use of the service and for the period necessary to fulfill the relevant purposes;
After this period, the data will be used to fulfill legal obligations or to retain evidence of rights;
Data related to your account will be retained until you close your account or withdraw your consent;
Data used for marketing or user profiling will be deleted or anonymized after the period permitted by law.

You can access, modify, or delete your personal data at any time and opt out of certain uses or sharing of your data. For specific instructions, please contact us.

When you make any purchase at Aemfdt, whether as a guest or a registered user, we collect necessary personal data. This data may include identity information (such as name, contact information, etc.); business information and purchase history; sensitive information required by law (such as passport numbers for tax or anti-money laundering purposes); protected category information as defined by customer record laws or other laws; and other relevant data necessary to complete order delivery.
This information will be used to manage, process, and fulfill your orders, including after-sales service, returns, warranties, tax refunds (if applicable), fraud prevention, and communicating with you to resolve order-related issues; fulfilling legal and regulatory requirements, or establishing and protecting our legal rights; supporting our website operations and business management to ensure smooth and secure service; fulfilling obligations under applicable laws or regulations, and establishing or defending legal rights.
To achieve the above purposes, you need to provide relevant personal data; refusal to provide this data may result in the inability to complete your purchase or enjoy related services.
In most cases, processing this information does not require additional consent, as it is necessary for the performance of the sales contract between you and us; if there is no contractual relationship, we will process your personal data based on legitimate business interests.

When you voluntarily provide information or request specific services (e.g., registering an account, submitting a complaint, requesting information), we may collect the following personal data:

• Identity information/biographical information;
• Protected classification characteristics;
• Business information;
• Sensitive information protected by law (such as passport numbers required for tax or anti-money laundering purposes).

We will only use this data when it is absolutely necessary to follow up on your request.
This data is collected to fulfill the services you requested, such as account registration, identity verification, customer support, handling complaints or issues, managing wish lists, etc.; managing newsletter subscriptions (for unregistered users); and communicating with you to ensure your requests are completed smoothly.
To achieve these purposes, you need to provide relevant personal data; refusal to provide this data may result in the inability to fulfill your request.
In most cases, processing this data does not require additional consent, as it is necessary to fulfill your requests and protect our legitimate interests in communicating with you.
If you register an account with us, we may integrate the data you provide and the interaction data we collect (such as website or point-of-sale behavior, cookie preferences, and inferred information) into our Customer Relationship Management (CRM) system to provide you with marketing information such as promotions, discounts, brand product and service updates, event invitations, surveys, market analysis, contests and sweepstakes; send marketing content through traditional (mail) or digital (email, social media, etc.) channels; analyze your preferences, interests, and purchasing behavior, and create individual or aggregated user profiles based on this information to provide you with more personalized and relevant services.
If you choose to consent, we will send you more personalized marketing messages based on these analyses, while respecting your right to update or withdraw your preferences at any time.

We may share personal data collected from or related to you for the following business and operational purposes:
To provide you with better services, perform business functions, and comply with legal requirements, we may share your personal data with third parties in certain circumstances. The scope and purpose of sharing are as follows:
Affiliates and Partners: We may share your personal data with our affiliates, distributors, franchisees, and companies that provide services on our behalf (including overseas affiliates). These companies may only use your data to the extent necessary to provide the services and are prohibited from using it for other purposes. Affiliates and business partners will process your data according to our instructions, for example, for customer relationship management.
Service Providers: To ensure the smooth processing of orders, payments, shipping, customer support, website maintenance, and marketing activities, we may share your data with service providers who provide business or technical support on our behalf. These service providers may only use the data within the scope of the contractually agreed-upon services, such as: order fulfillment and shipping; credit/debit card payment processing and fraud prevention; website hosting, content maintenance, and data analytics; marketing campaign management, surveys, contests, and sweepstakes.
Business Partners: We may share your personal data with partners to jointly provide services or products, or to conduct joint promotional activities. For example, when co-hosting promotions or sweepstakes, partners may have access to necessary personal information.
Analytics Partners: To evaluate service effectiveness and marketing performance, we may share data with analytics partners to measure the effectiveness of advertising and promotional campaigns.
Marketing and Advertising Partners: We may provide your data to third parties to optimize advertising and marketing campaigns, including social media platforms, advertising networks, and other companies that assist in delivering and improving advertisements.
Other Circumstances: In certain circumstances, we may also disclose your personal data, including but not limited to: corporate or asset changes (such as mergers, acquisitions, reorganizations, or liquidations); compliance with laws, responding to government or law enforcement requests; investigating, preventing, or responding to fraud or illegal activities; protecting our rights, privacy, safety, and property, or the public interest.

In addition, we may de-identify, anonymize, or aggregate personal data so that it is no longer considered personal data, and then share it for the purposes specified in this policy.

This website is intended for a general audience but is only for individuals 18 years of age and older. We do not knowingly collect, use, or disclose personal data from individuals under 18 years of age. If we discover that we have inadvertently collected information from a minor, we will immediately delete it.
If you are under 18 years of age, please do not register an account or purchase products online yourself; please have an adult (such as a parent or legal guardian) complete these actions on your behalf.

Personal data collected through our website is primarily processed electronically or online and may be subject to network analysis or technical support services provided by our designated service providers.
Personal data is only accessed on a need-to-know basis by authorized personnel, including relevant employees of our company, points of sale, and e-commerce suppliers (such as employees in digital and IT, marketing, retail, administration, and security departments). All relevant employees are bound by confidentiality obligations and are explicitly designated as data processors in accordance with applicable laws. If you agree to our processing of personal data for customer relationship management (CRM) purposes, this data may be accessed, modified, or updated by our authorized employees or those of our partners. These employees may be located within or outside of Hong Kong, but are all trained and bound by confidentiality obligations. We will strictly instruct them on how to collect, use, and protect the data.
In some cases, to fulfill the purposes of this Privacy Policy, we may need to transfer personal data to locations outside of Hong Kong, even if the data protection laws in those locations differ from those in your country. We will take measures to ensure that cross-border transfers comply with data protection standards or local standards of the data collection location to safeguard data security and confidentiality.

We take various measures to protect your personal data from accidental loss or unauthorized access, use, modification, and disclosure. For example, we use encryption technology to secure order information during internet transmission; we employ firewalls, password controls, and other technical and administrative measures in website maintenance; and we impose strict access controls and confidentiality obligations on employees who access the data.
However, please note that no system can guarantee 100% security. We recommend that you regularly update your internet security software (such as antivirus programs) and take reasonable measures to protect your personal data.

We respect your privacy and want you to have control over the use of your personal data. According to applicable laws, you have the following rights:

Access and Data Portability
You can access the personal data we collect at any time and receive this data in a structured, commonly used, and machine-readable format, and you can also transfer it to other data controllers (data portability).

Correction, Update, and Deletion
You can request that we correct, update, or delete your personal data (subject to legal and document retention obligations). To exercise these rights, please send an email to studio@aemfdt.com, providing your name, email address, and mailing address or phone number so that we can accurately process your request.

Filing a Complaint
If you believe that we have problems in processing your personal data, you have the right to file a complaint with the data protection authority or relevant regulatory body in your country/region.

Keeping Personal Data Accurate
To better serve you, we encourage you to regularly review and update your personal data. If you have a registered account, you can edit your information through your website account settings; if you do not have an account, please contact us, and we will assist you in updating your data.

Managing Marketing and User Profiling Choices
You can opt out of customer relationship management, marketing activities, or user profiling analysis at any time, or adjust your advertising preferences. The process is the same if you wish to withdraw your consent to user profiling analysis.

We use cookies and similar technologies to enhance your website experience, optimize functionality, and provide personalized content. You can visit our website's Cookie Policy page to learn how to enable, disable, or manage cookies, and manage your advertising preferences.

This website may contain links to websites of ours or third parties. Please note:

• When you provide personal data on these linked websites, that data is subject to the respective website's privacy policy and security measures.
• Except for data collected by our authorized distributors, which is collected for customer relationship management purposes and is subject to our privacy policy.
• We are not responsible for, and have no control over, the personal information collected, used, or disclosed by third-party websites.

Therefore, please be sure to read and understand the privacy policy of any third-party website you visit.

If you have any problems, questions, or need support while shopping or using the website, please feel free to contact us at studio@aemfdt.com.